29 May 2013

SalesFUSION Opens New Office in London, UK

London, UK – 28 May 2013 – SalesFUSION, a leading provider of marketing automation software, announced that it has expanded its EMEA operations by opening a sales & support office in London, UK. With a strong client base throughout eastern and western Europe, the new office expansion will facilitate the growth of its EMEA channel provide for more localized support and training capabilities throughout Europe. 

“We are excited for this expansion into the rapidly growing EMEA market. SalesFUSION has had a strong presence in Europe through key partnerships for the last several years but with a high influx of direct sales over the last 12-months, we felt it was important to expand our footprint in EMEA and chose London due to its proximity to some of our enterprise clients. Historically, we’ve focused a lot of our strategy around key CRM resellers. Because we are so deeply integrated to leading CRM systems such as Microsoft Dynamics, Sage, Sugar and Salesforce.com, it was critical that we establish a local presence to develop closer-working relationships with our existing partners and develop new CRM reseller partnerships”. said Kevin Miller, Chief Marketing Officer at SalesFUSION. 

SalesFUSION is unique in the marketing automation space due to the fact that it is built on its own CRM database. This has facilitated much deeper integration to leading CRM software solutions such as Microsoft Dynamics, Salesforce.com, Sage and Sugar CRM. As such, SalesFUSION has built a channel strategy that aligns its product with CRM resellers and solution providers so they may add marketing automation as an additional product and service line to complement their existing CRM practice. 

SalesFUSION is a leading provider of SaaS-based marketing automation software for business. SalesFUSION360, its flagship product, provides a complete platform for marketers to automate key processes for lead and demand generation.

Source: SalesFUSION