06 December 2013

Jaguar Land Rover to invest £240m in Brazil by 2020

Rio de Janeiro, Brazil – 05 December 2013 - Jaguar Land Rover plans to open a manufacturing facility in Brazil following an agreement between the company and state authorities to build a plant in the state of Rio de Janeiro. Based in the city of Itatiaia, the new programme represents a total investment of R$750m (£240m) by 2020. Construction of the premium manufacturing facility will commence in mid-2014. It is anticipated that the first vehicles will come off the assembly line in 2016, subject to the final approval of the plans from the Brazilian Federal Government under its Inovar-auto Programme. The new plant will have a capacity to build 24,000 vehicles annually for the Brazilian market. 

Initially, the plant will employ almost 400 people. This number is expected to almost double by the end of the decade. This new manufacturing facility will also create additional jobs across the local supply chain network. 

Following a detailed feasibility study, Jaguar Land Rover selected the city of Itatiaia, close to the heart of the emerging Regional Automotive Zone, due to its excellent logistics links, access to the local supplier base and skilled workforce. 

Dr Ralf Speth, CEO of Jaguar Land Rover, said: “We have established excellent working relationships with the state of Rio de Janeiro, the city of Itatiaia and the Rio de Janeiro State Industrial Development Company, and we look forward to attracting new customers to our business in this important market.” 

Sergio Cabral, Governor of Rio de Janeiro state, commented: "The choice of Rio de Janeiro to host the Jaguar Land Rover’s new facility is another historic achievement for our state. We offer perfect conditions to JLR to install its plant in Brazil, as we have an automotive hub in the South Fluminense region that concentrates qualified labour and important suppliers.” 

Jaguar Land Rover has had a presence in the Brazilian market for more than 20 years. Its national sales company is based in Sao Paulo, employing almost 100 people. There are currently 35 dealers across Brazil with further expansion planned in the next year. 

Source: Jaguar Land Rover