Zurich/Basel – June 3, 2015 – UBS today launched its Centre for Design Thinking and Innovation in Singapore, the first of its kind for UBS in Asia Pacific. Located at the UBS Business University Asia Pacific, it will be focused on creating new innovative and user-centric products to meet the evolving needs of its wealth management clients.
Juerg Zeltner, President of UBS Wealth Management said, “We are launching our new Innovation Centre in one of the most tech-savvy cities in the world, Singapore, at the heart of our fast-growing wealth management franchise in Asia Pacific.
Edmund Koh, Country Head of UBS Singapore and Head of Wealth Management Southeast Asia and APAC Hub said, "It makes me proud that we are launching UBS's first Innovation Centre in Asia Pacific here in Singapore. The government's strong support of the FinTech industry, complemented by world-class infrastructure and global connectivity, creates a conducive environment for UBS's innovation advancements to flourish. We are honoured to have the support of the Monetary Authority of Singapore in the launch of the UBS Centre for Design Thinking & Innovation."
UBS also rolled out its new digital service –the UBS-Wealth Management app – in response to increasing client preferences for digital solutions in Asia.
UBS is present in all major financial centers worldwide. It has offices in more than 50 countries, with about 35% of its employees working in the Americas, 36% in Switzerland, 17% in the rest of Europe, the Middle East and Africa and 12% in Asia Pacific. UBS employs about 60,000 people around the world. Its shares are listed on the SIX Swiss Exchange and the New York Stock Exchange (NYSE).